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Weston, Inc. launches interactive Southeast Industrial Properties website
Charleston / Charlotte / Columbia / Greenville / Spartanburg, SC, August 11, 2021
Weston, Inc., a Cleveland-based commercial real estate owner and developer with nearly 7 million square feet in assets in South Carolina, has launched a new and improved website to market their Southeast Industrial Properties portfolio of industrial buildings and industrial land development sites.
The Colliers | South Carolina marketing team collaborated with Weston to design and develop the website. Additionally, Colliers manages a comprehensive ongoing property marketing strategy to promote the properties and drive leads to the website through Google Search Ads and Google Display Ads campaigns, media relations, social media advertising, property videos and sponsorships and events.
“When Weston purchased 37 buildings in South Carolina in 2020, we knew that we would need to make a big splash in the market to get our name out there,” said Tracy Green, Chief Strategy Officer of Weston, Inc. “The Colliers marketing team has proven to be best-in-class and provides marketing services that we would normally have outsourced. The new Southeast Industrial Properties website is a crucial tool for marketing these properties and keeping Weston’s priority to provide homes for businesses by finding solutions that create value.”
The website is geared toward distribution and manufacturing users and site selection professionals. It provides in-depth information about the 37 properties and 10 build-to-suit sites in Weston’s South Carolina portfolio as well as interactive mapping tools, market insights and a tenant portal.
The Colliers research team’s data, along with data provided by the South Carolina Department of Commerce, powers the interactive map to help visualize key points of interest for industrial properties and new development such as manufacturers, suppliers, transportation hubs, logistics, access to distribution and more.
The market insights page is powered by Colliers’ quarterly industrial market reports for South Carolina and each of the state’s larger markets.
The tenant portal provides a convenient avenue for tenants in the portfolio to quickly submit work orders and contact the property management team that is responsible to maintaining the physical and financial aspects of their property.
For more information on the properties or the portfolio, to view the interactive mapping tools or to learn more about Weston, please visit www.southeastindustrialproperties.com.
The Colliers | South Carolina and LCK team handling brokerage, marketing, accounting, property management and project management for Weston’s Southeast Industrial Properties portfolio includes a team of 34 professionals across the firm’s Columbia, Charleston, Greenville and Spartanburg offices.